Listen to the whole interview, or just the parts in which you're interested
The importance of financial acumen in the sales process:
The full interview (30:37)
How the economy has impacted B2B sales (1:17)
The other competencies that lead to sales success (2:37)
The CFO and what happens after you leave the room (1:45)
Do sales professionals need to be financial experts? (1:40)
The ingredients of TRUST and how they impact the sale (1:23)
You want a conversation, not an interview (2:11)
The importance of first impressions (1:44)
How to use your customer's financial dashboard to find new sales opportunities (2:45)
The ROI in financial acumen for sales (3:01)
The importance of data management in the sales process (1:36)
How video lowers the risk of a bad sale (2:16)
Negotiate to Close videos
"The ROI on my subscription has been over 1000% in the last month for just this one video."
Qualify the Opportunity videos
"This is great training - I wish I saw this a couple of years ago - Not getting to the decision maker is a RED FLAG before you complete the RFP - plus how to identify which competitor has the unfair advantage."
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Downloadable dashboard templates
We just added templates for the banking industry, healthcare,
professional services, manufacturing, retail, and consumer
products.
Watch our Financial Acumen for Business Sales videos to learn how and when to use these templates to discover your customer's top priorities.
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Negotiate to Close videos
We just added 7 new videos all related to
the topic of successfully negotiating a favorable
deal.
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Upgrading Your Sales Force
Giving your A and B sales and service reps the tools to
uncover complex business issues that are relevant to
their customers and the skills to be able to link their
solutions to those issues is the key to upgrading your sales force.
This is where we share ...