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The Vertical Focus program is designed to go in-depth into
issues and metrics that are current and relevant to companies
in a given industry, giving you the ability to sell more effectively
to both private and public companies of all sizes. This is a highly interactive program that seeks to recreate challenging sales opportunities through intensive role plays with our executive leaders.

Outcomes:

point Move from a product sale to a solution sale as you learn to identify and solve critical business issues for customers of all sizes in any industry
point Deepen your awareness of industry specific financial key performance indicators (KPIs)
point Develop your financial and business acumen to advance your ability to use financial KPIs during dialogue with executives and high level managers
point Become a trusted advisor and learn to demonstrate the natural extension of financial KPIs to non-financial KPIs and their underlying processes
point Land bigger deals as you learn to identify a broader range of sales opportunities based on your business based value proposition
point See the value of client and industry focused “homework” as a base for a quality interaction while selling at the executive level